{"product_id":"kpi-toolkit-step-by-step","title":"KPI Toolkit, Step by Step for 2027","description":"\u003cp class=\"bsbs-lead\"\u003eA reference library of 60 KPIs for small and medium-sized organisations, with exact formulas, guidance on reading each number and a one-page dashboard for your meetings.\u003c\/p\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eOwners and managers in small and medium-sized organisations who need a number they can trust: which KPI answers their question, exactly how to calculate it and how to read the result. There is no need to read it cover to cover: go straight to an area from the contents, or find a KPI by name in the A–Z index.\u003c\/p\u003e\n\u003ch3\u003eWhat you'll learn\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePick a shortlist of eight to 12 KPIs by running each candidate through five questions, from “does it inform a decision?” to “what behaviour will it drive?”\u003c\/li\u003e\n  \u003cli\u003eTurn each formula into an exact definition for your own data with the KPI Calculation Sheet: numerator, denominator, period, inclusions and exclusions\u003c\/li\u003e\n  \u003cli\u003eRead KPIs without fooling yourself: compare with the equivalent period, read rates with the right base and never average percentages from different groups\u003c\/li\u003e\n  \u003cli\u003eCalculate finance and sales KPIs such as gross profit margin, cash runway, debtor days, pipeline coverage and sales velocity\u003c\/li\u003e\n  \u003cli\u003eMeasure marketing, operations and people KPIs such as customer acquisition cost, return on ad spend, overall equipment effectiveness and staff turnover\u003c\/li\u003e\n  \u003cli\u003eTrack customers and projects with Net Promoter Score (created by Fred Reichheld), CSAT, churn, customer lifetime value and the earned value KPIs SPI, CPI and EAC\u003c\/li\u003e\n  \u003cli\u003eBuild a one-page KPI dashboard with headline KPIs, status bands agreed in advance, a watch list and the decisions needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat's inside\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e42 pages, 60 KPI cards in 7 areas\u003c\/li\u003e\n  \u003cli\u003eA short four-part guide to choosing, defining, reading and presenting KPIs, with tools, checklists and illustrative examples\u003c\/li\u003e\n  \u003cli\u003eEvery KPI card gives the formula in a shaded box, what the KPI tells you, how to read it and how often to review it, a mini example with illustrative £ figures and the trap people fall into most often\u003c\/li\u003e\n  \u003cli\u003eAn introduction to each of the seven areas, with examples from fictional UK organisations, and boxed notes on KPIs to read together\u003c\/li\u003e\n  \u003cli\u003eOne-Page KPI Dashboard: guidance, a worked example and a blank page to print\u003c\/li\u003e\n  \u003cli\u003eKPI index A–Z: every KPI with its number and page\u003c\/li\u003e\n  \u003cli\u003ePDF in A4 format — read on screen or print\u003c\/li\u003e\n  \u003cli\u003eInstant download after purchase\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eContents\u003c\/h3\u003e\n\u003ch4\u003eThe Guide\u003c\/h4\u003e\n\u003col\u003e\n  \u003cli\u003ePick Your Shortlist\u003c\/li\u003e\n  \u003cli\u003eGet the Formula Right for Your Data\u003c\/li\u003e\n  \u003cli\u003eRead KPIs Without Fooling Yourself\u003c\/li\u003e\n  \u003cli\u003eBuild Your One-Page Dashboard\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eThe KPI Library\u003c\/h4\u003e\n\u003col\u003e\n  \u003cli\u003eFinance\u003c\/li\u003e\n  \u003cli\u003eSales\u003c\/li\u003e\n  \u003cli\u003eMarketing\u003c\/li\u003e\n  \u003cli\u003eOperations\u003c\/li\u003e\n  \u003cli\u003ePeople and HR\u003c\/li\u003e\n  \u003cli\u003eCustomer\u003c\/li\u003e\n  \u003cli\u003eProjects\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eAt the back\u003c\/h4\u003e\n\u003cul\u003e\n  \u003cli\u003eOne-Page KPI Dashboard\u003c\/li\u003e\n  \u003cli\u003eKPI index A–Z\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePart of The Ultimate Business Bundle\u003c\/h3\u003e\n\u003cp\u003eThis toolkit is one of the 73 products in \u003ca href=\"\/products\/the-ultimate-business-bundle\"\u003eThe Ultimate Business Bundle\u003c\/a\u003e — 55 ebooks, 8 checklists and toolkits and 10 workbooks for £147 (worth £2,047 if bought separately: the total of the individual prices of the included titles in our store).\u003c\/p\u003e","brand":"Business Step by Step","offers":[{"title":"Default Title","offer_id":59143578943820,"sku":"BSBS-58","price":57.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1101\/3147\/8860\/files\/bsbs-58-kpi-toolkit-step-by-step-3d.jpg?v=1791672226","url":"https:\/\/businessstepbystep.co.uk\/products\/kpi-toolkit-step-by-step","provider":"Business Step by Step","version":"1.0","type":"link"}