{"product_id":"strategic-management-step-by-step","title":"Strategic Management, Step by Step for 2027","description":"\u003cp class=\"bsbs-lead\"\u003eHelps leadership teams analyse their position, choose where to compete and turn strategy into results, following one complete strategy cycle from diagnosis to review.\u003c\/p\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eDirectors, senior managers, business unit leaders, consultants and founders who need to set or refresh a strategy and then make it happen. It suits companies, public bodies and charities alike, and you do not need a strategy department: one leadership team and a few focused sessions are enough.\u003c\/p\u003e\n\u003ch3\u003eWhat you'll learn\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eRead the strategy you actually have from past resource decisions, using Mintzberg and Waters's ideas of deliberate and emergent strategy\u003c\/li\u003e\n  \u003cli\u003eScan the wider environment with PESTLE and judge industry attractiveness with Michael Porter's five forces\u003c\/li\u003e\n  \u003cli\u003eAudit your capabilities with Jay Barney's VRIO and turn an evidence-based SWOT into options with Heinz Weihrich's TOWS matrix\u003c\/li\u003e\n  \u003cli\u003eChoose growth directions with Igor Ansoff's matrix and balance a portfolio with the BCG growth-share matrix and the GE–McKinsey nine-box\u003c\/li\u003e\n  \u003cli\u003eMake one coherent set of choices with Lafley and Martin's choice cascade and test the alternatives for suitability, acceptability and feasibility\u003c\/li\u003e\n  \u003cli\u003eSequence five to eight initiatives into a roadmap and deploy the strategy through the organisation with Hoshin Kanri, an X-matrix and catchball\u003c\/li\u003e\n  \u003cli\u003eKeep the strategy under review with Schreyögg and Steinmann's three forms of strategic control and a 90-minute quarterly review\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat's inside\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e88 pages, 12 chapters\u003c\/li\u003e\n  \u003cli\u003eEvery chapter follows the same pattern: key concepts, a step-by-step method, an illustrative example from a fictional UK organisation, a ready-to-use tool, common mistakes, a key-steps recap and a \"Try it\" exercise to apply the chapter to your own work\u003c\/li\u003e\n  \u003cli\u003eTools to copy and use, from the Realised Strategy Map and VRIO Capability Audit to an X-Matrix Template and an Assumption Log\u003c\/li\u003e\n  \u003cli\u003eA closing action plan that sets the whole strategy cycle across a year, with a 90-day checklist, plus a glossary\u003c\/li\u003e\n  \u003cli\u003ePDF in A4 format — read on screen or print\u003c\/li\u003e\n  \u003cli\u003eInstant download after purchase\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eContents\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eUncovering the Strategy You Actually Have\u003c\/li\u003e\n  \u003cli\u003eSetting Strategic Objectives That Guide Choices\u003c\/li\u003e\n  \u003cli\u003eScanning the Wider Environment with PESTLE\u003c\/li\u003e\n  \u003cli\u003eJudging Industry Attractiveness with Five Forces\u003c\/li\u003e\n  \u003cli\u003eAuditing Capabilities with VRIO\u003c\/li\u003e\n  \u003cli\u003eTurning SWOT into Options with TOWS\u003c\/li\u003e\n  \u003cli\u003eChoosing Growth Directions with Ansoff\u003c\/li\u003e\n  \u003cli\u003eBalancing the Portfolio with BCG and GE–McKinsey\u003c\/li\u003e\n  \u003cli\u003eMaking Strategic Choices with a Choice Cascade\u003c\/li\u003e\n  \u003cli\u003eBuilding a Strategic Initiative Roadmap\u003c\/li\u003e\n  \u003cli\u003eDeploying Strategy with Hoshin Kanri\u003c\/li\u003e\n  \u003cli\u003eReviewing and Renewing the Strategy\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003ePart of The Business Library\u003c\/h3\u003e\n\u003cp\u003eThis title is one of the 55 ebooks in \u003ca href=\"\/products\/the-business-library\"\u003eThe Business Library\u003c\/a\u003e, available together for £109 (worth £1,437 if bought separately: the total of the individual prices of the included titles in our store). It is also included in \u003ca href=\"\/products\/the-ultimate-business-bundle\"\u003eThe Ultimate Business Bundle\u003c\/a\u003e, which adds 8 checklists and toolkits and 10 workbooks — all 73 products for £147.\u003c\/p\u003e","brand":"Business Step by Step","offers":[{"title":"Default Title","offer_id":59143558234444,"sku":"BSBS-02","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1101\/3147\/8860\/files\/bsbs-02-strategic-management-step-by-step-3d.jpg?v=1791672064","url":"https:\/\/businessstepbystep.co.uk\/products\/strategic-management-step-by-step","provider":"Business Step by Step","version":"1.0","type":"link"}